As the youngest son of the original founder, Sid Whicher, 1986 was a momentous year for me. I joined the family firm and married my wife, Melanie. Although the plan was to expand my knowledge in financial services qualifying as an IFA, there was also expansion to come in my personal life and I am the proud, albeit rather harassed, father of three beautiful daughters and a black Labrador called Archie.
Experience in the business as well as my personal life has given me the insight into my clients from their first mortgage, through their working lives and into retirement, a role I thoroughly enjoy alongside running the business including overseeing compliance and the computer systems. I now specialise in Wealth Management, which sometimes enables me to enjoy my hobbies alongside my clients, such as rugby, golf, fishing and cookery.
Qualified Dip PFS